Amazon Backend Keyword Optimization – An Illustrated Step by Step Guide For Sellers
Amazon Keyword Optimisation

Amazon Backend Keyword Optimization – An Illustrated Step by Step Guide For Sellers

A guest post about keyword optimization from our friends at, ZonGuru who make selling on Amazon easier with their powerful data insights and automation toolkit. Amazon keyword optimization is crucial to listing success on Amazon. An optimized product detail page receives more visibility and attention in search, driving higher clicks and sales than a poorly …

How to Improve Conversion Rates with Amazon Attribution
Improve Conversion Rate with Amazon Attribution

How to Improve Conversion Rates with Amazon Attribution

A guest post from our friends at Profit Whales, who help brands use marketing budgets and increase conversion rates efficiently. Amazon sellers know firsthand how difficult it is to track and measure the impact that external advertising channels have on sales. What kind of content and which channel helps bring the most audience to your …

5 Ways to Get Ready to Sell on Amazon Prime Day 2021
Amazon Prime Day

5 Ways to Get Ready to Sell on Amazon Prime Day 2021

Amazon Prime Day 2021 is less than a week away; is your brand ready to make the most of this two-day shopping extravaganza? For the second year running Amazon are focused on supporting the small and medium-sized businesses that make up 60% of their sales, with $18 billion aimed at helping them to successfully deliver …

How to Get Ready for Prime Day 2021 (Even If You Don’t Sell on Amazon)
prime day

How to Get Ready for Prime Day 2021 (Even If You Don’t Sell on Amazon)

This year’s Amazon Prime Day is coming up fast so we’ve put together a seller’s guide to Prime Day 2021 to help you handle the sales rush. When is Prime Day? Kicking off summer, Prime Day 2021 will take place June 21-22 offering Amazon sellers a boost during a typically slow retailing period. Now in its …

4 Ways Sellers Can Prepare For Amazon Prime Day 2021
amazon-prime-day

4 Ways Sellers Can Prepare For Amazon Prime Day 2021

Amazon Prime Day, the two-day global shopping event exclusively for Prime members, will be held on June 21st and 22nd this year. Prime members and those on 30-day free trials, can avail of a series of ‘lightning deals’ over 24 hours with new deals appearing every five minutes. Amazon Prime Day 2020 was its biggest …

How to Win the Buy Box on Amazon Prime Day 2021
amazon-prime-day

How to Win the Buy Box on Amazon Prime Day 2021

Amazon has finally confirmed that Prime Day 2021 will revert to its usual date of mid-July. The eCommerce giant said Prime Day 2020 was its biggest sales day ever—even after shifting its date from mid-July to October as a result of the COVID-19 pandemic. Small sellers reaped the rewards, reporting a strong upswing in sales …

Amazon’s Request a Review: The Ultimate Guide for 2021
amazon-request-a-review

Amazon’s Request a Review: The Ultimate Guide for 2021

In recent years, Amazon has consistently made it harder for sellers to seek out customer feedback. Over and over, it has introduced complex policy changes that restrict how sellers can request reviews. But, in 2020, Amazon bucked this trend with the introduction of its Request a Review feature. Here’s everything sellers need to know about …

How to Write Winning Product Titles for Amazon
Product titles Amazon

How to Write Winning Product Titles for Amazon

When it comes to writing, there are two main challenges: come up with a good body, and coming up with a good title. We have plenty of posts about how to optimize your Amazon listings so we’re going to focus on a different area and show you how to grab your reader’s attention with concise, …

How to Effectively Communicate with Amazon Seller Central
Communicate with Amazon Seller Central

How to Effectively Communicate with Amazon Seller Central

Guest post by Stephen Smotherman, Full-Time FBA Nothing is more frustrating than trying to get your point across to a Seller Central representative and feeling like you are continually being misunderstood. In previous blog posts, we have covered ways to handle different glitches within the Amazon inventory system – some of which require opening a …

8 Tips to Crush it on Amazon Prime Day 2021
Amazon Prime Day

8 Tips to Crush it on Amazon Prime Day 2021

There are two dates that every Amazon retailer looks forward to every year, Amazon Prime Day and Black Friday. Amazon Prime Day 2021 will take place from 21 June to 22 June. Prime Day is the second largest shopping day of the year after Black Friday (and Cyber Monday), despite being exclusive to Amazon Prime …